The Olympics

The Olympics


News, information and stories about the Olympics.

Friday, July 26, 2013

Was The Olympics Worth It?

Allegedly, if a survey carried out by ComRes for the BBC of 3,218 adults is to be believed, then more than two-thirds of the UK public believe the £8.77bn cost of the London 2012 Olympics was worth the money.

That's all very nice and dandy, except that the cost of the Olympics was in fact £12BN.

Given that the survey is based on an inaccurate cost figure, why on earth should the result be seen as in anyway credible? brought to you by "The Living Brand"

Friday, July 19, 2013

The Olympics Boost?

A report, for the UK Trade and Investment department (UKTI), said that last year's Olympics resulted in:
  • £2.5bn "additional inward investment", 58% of which was outside London
  • £5.9bn additional sales following Olympic-related promotions by the Foreign Office and UKTI
  • £1.5bn high value overseas contracts - such as helping to design venues in other host-nations
A grand total of £9.9BN.

The figures are of course unprovable, as there is no way of knowing what would have happened without the Olympics.

Additionally, the cost of the Olympics was around £12BN.

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