In case people haven't yet realised it yet, the Olympics are purely about money and corporate sponsorship deals (sport is but a mere backdrop to the money deals).
The proof of how money focused the Olympics are, can be seen in the stringent rules that will be enforced during next year's London 2012 games.
An
amendment to the London Olympic Games and Paralympic Games Act 2006
aims to target unofficial, or ambush, marketing and could cover anyone
who tries to use their bodies to flash an advert for a company.
This means that if a streaker were to run across the track with a logo painted on his/her body, he/she could be fined £20K.
That sounds almost like a challenge to some brave souls!
Olympic Medals won during the Beijing 2008 Olympics
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